Target Audience Profile

Target Audience Profile

Who the target audience is for my pop magazine
To find out what genre of music people listen to I decided that I would ask 20 different people who would be different ages telling me what their preferred genre of music is. I thought that this would be the best thing to do because I would be able to refer back to it at a later date for evidence and it also backs up anything that I want to say to do with genre. When I have done this depending on what age group likes the pop genre the most I will continue to do more research on that particular age group as this will be my target audience for my pop music magazine.

Why people listen to the pop genre I asked 5 different aged people why they listen to pop music so that I could relate to this when producing my magazine.

Person 1- aged 41’s response- Because it is usually played on the radio when I am work

Person 2- aged 12’s response- Because it is always up to date and a lot of my friends listen to it

Person 3- aged 42’s response- Because the lyrics are usually happy and I do a lot of Zumba to pop music and it is catchy so easy and fun to sing along to

Person 4- aged 21’s response- Because quite a lot of the lyrics are relatable and because pop songs are catchy

Person 5- aged 13’s response- Because my friends listen to it and I like the way some of the artists dress, and are in person which means I like their music




How people listen to the pop music genre

Nowadays there are many different ways that people listen to the pop genre.
Due to the fact that technology is moving very fast there is always new ways which is another reason why so many people listen to the pop genre.

YouTube- The first way that people listen to the pop genre is through YouTube. YouTube is one of the best and easiest ways to listen to music because people are always uploading different videos onto there. All pop songs can be found on there and people use this as it is quick and easy to find the music that you want on there by using the search bar at the top of the YouTube website.

 

 

 

iTunes- Another way that people listen to pop music is through their iTunes. This is because it is so quick and easy to find music on there. It is constantly been updated with the latest songs and albums and it is categorised into different genres so that you can go straight to the genre that you enjoy listening to. You can also visit completely different genres that you haven’t listened to before. Also there is a section on iTunes where you can find music that is similar to the music that you already have on your iTunes library.

 

 

Spotify- People also listen to the pop music genre through social networking sights such as Facebook. People follow the links on Facebook that take to the connected Apps that are linked to Facebook such as Spotify. This is hugely popular because as it says on the Spotify website you can ‘Listen to millions of songs for free. Play, discover and share with your friends.’ You can also check for updates and it is available to use of a wide range of smart phones.

Shazam- This can be used on the computer or on any smartphone that can install the Shazam software. Shazam is an app that allows you to find out the name of a song if you do not know what it is, you can also purchase the song. To use Shazam you click onto the link and then click the Shazam logo and it will then listen to the song and if the music is loud and clear enough it will identify the song and you then get the option to leave the app, save the result of the song or purchase the song. This is a way that people can listen to the pop music genre and it also helps people to decide what else they want to listen to.

 

 

 

Radio- People listen to music through the radio and the most popular radio stations that people listen to for pop music are Heart radio, Radio 1, and Capital FM. This is a popular way of the public listening to music as there is always a random selection of songs and they rarely play the same song twice in one day. This is one of the most popular ways that people listen to pop music as the radio has been around since 1895 therefore the older generation know of it and are used to listening to it and it isn’t something new that they have got to get used to unlike the internet and smartphones where they have developed rapidly, meanwhile the radio still exists as an object but can also be listened to of a laptop or a smartphone. Similarly the younger generation listen to the radio a lot but through the internet instead of the actual radio itself, the age group that use the radio the most on the internet is 16- 25 year olds.